Pricing your interior design services depends on several factors, including experience, location, project type, and pricing model. Here’s a detailed guide to help you set your rates.
1. Interior Design Pricing Models
✅ 1. Per Square Foot Pricing (Most Common in India) 📏
✔ Used for residential and commercial projects.
✔ Based on the total area of the project.
✔ Rates vary based on complexity, materials, and location.
💰 Typical Rates in India:
- Basic Interiors: ₹500 – ₹1,500 per sq. ft.
- Mid-Range Interiors: ₹1,500 – ₹3,000 per sq. ft.
- Luxury Interiors: ₹3,000 – ₹5,000+ per sq. ft.
🔹 Example Calculation:
For a 1,500 sq. ft. apartment at ₹1,500 per sq. ft., the total fee = ₹22.5 lakh.
✅ 2. Flat Fee or Fixed Design Fee 💼
✔ Best for small projects or design consultancy.
✔ Clients pay a one-time fee based on scope.
💰 Typical Rates:
- 1BHK: ₹50,000 – ₹1.5 lakh
- 2BHK: ₹1.5 lakh – ₹3 lakh
- 3BHK: ₹3 lakh – ₹5 lakh
- Luxury homes & villas: ₹5 lakh – ₹20 lakh+
🔹 Example:
For a 2BHK redesign, charge ₹2 lakh flat fee for complete design and supervision.
✅ 3. Hourly Rate Pricing ⏳
✔ Suitable for consultation-only projects.
✔ Charges are based on time spent on design, meetings, and revisions.
💰 Typical Rates in India:
- Junior Designers: ₹500 – ₹1,500 per hour
- Mid-Level Designers: ₹1,500 – ₹3,500 per hour
- Senior Designers: ₹3,500 – ₹10,000 per hour
🔹 Example:
If you spend 30 hours designing a living room at ₹2,500 per hour, you earn ₹75,000.
✅ 4. Percentage of Project Cost (%) 📊
✔ Common for high-end projects.
✔ You charge a percentage of the total project budget.
💰 Typical Rates:
- 10% – 15% for mid-range projects
- 15% – 25% for luxury projects
- 30%+ for high-end celebrity projects
🔹 Example:
For a ₹50 lakh project at 15%, your fee = ₹7.5 lakh.
2. Factors Affecting Your Pricing
✔ Experience – Senior designers charge more.
✔ Location – Metro cities (Delhi, Mumbai, Bangalore) have higher fees.
✔ Project Scope – Full interiors cost more than simple styling.
✔ Materials & Finishes – Luxury materials increase project cost.
Final Thoughts: How Much Should You Charge?
✅ Beginner Designers: Start at ₹500 – ₹1,000 per sq. ft. or ₹1,000 per hour.
✅ Experienced Designers: Charge ₹1,500 – ₹5,000 per sq. ft. or ₹2,500 per hour.
✅ Luxury Designers: Use percentage-based pricing (15% – 30%).
Would you like help calculating fees for a specific project? 😊